Tuesday, August 19, 2008

Logo Parodies

Logo Parodies... why are they done??
Protesting, ridiculing or just for Fun!!

There is a category of people… who are either very creative or they have ample time at their disposal. And when such people start performing biopsy/autopsy of famous logos what results is really funny. This fiddling around with concepts and themes isn’t restricted to movies and songs but is also coming up in a big way in logos. In this post we’d look at some of the very funny spoofs/parodies of the logos.

As a starter have this:









Although the logo is not that much played around with, but the punch line ‘Just do it’ has been really ripped apart in many instances. Some of the very famous versions are:

Just did it

Don’t do it

Do Justice

Just duet

Just do me

Some of the others are:











If we try and analyze the reason behind this spoofing of logos we’ll find that most of the times it is because of some controversy in which the brand landed up. For example, Nike is infamous for the child labor and abysmally low wage paid to the labors in Southeast Asian countries; Starbucks got severe criticism for anti competitive tactics, labor disputes, Ethos water controversy, Recycled paper cups which were never used for steaming hot beverages to name a few; Enron’s scam is something we already know about.

So Logo parody is one of the way people protest against the unlawful practices that the organizations get involved into or demonstrate their anger towards substandard products or services.

One very recent and absolutely hilarious example of this kind of demonstration is depicted in the pic below. It’s about Beijing 2008 Olympics.



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